Clients

An extension of my post earlier.

I limit talking about this particular income stream because I intentionally limit the people I serve in this area (I’m happy and their happy too because we both get to spend significant time with each other).

To get the best results:

  • Think of ways you can apply this concept to your brand.
  • Read as many entries as you can! Because one of them might be the trigger you need to unblock your creativity. (Yeah I know, that means it’s not likely that you’ll end up as a client…but that’s okay.)
  • Read the FAQ (even if it is cheeky…its still informative!) — if we end up working together…that’s a quick download. Definitely helpful for me to know if we can bond over other things. (Not a requirement…it just moves you up the list!)
  • Understand that I really do constantly generate ideas. Really! And nothing would make my day more than knowing that they are in good hands.

Then

Decide the arrangement you’d be most comfortable with when you send me a message:

  • Fixed Budget (Spots available: 4)- only for previous clients.
  • Results first then Payment (Spots available: 8) – I spend time learning about your brand to find action items (experiments, tests, strategies…) to implement. Then my fee is a percentage (35%) of the results you get. And yes, that means if the result is $180,000 over that period…then my fee is $63,000.

 

Though the first option is decidedly simpler. I give my clients the second option because that way, they already have what they plan to pay for…so I’ll know the client is happy — which means the odds are VERY VERY low for a refund. Less admin stuff to deal with, which means, I can focus on adding more value. 🙂

 

 CAUTION:

If you are someone who is only concerned with impressions (fancy website, photo driving a Maserati GranCabrio — so people would be drawn to you) rather than results (e.g. $72,000 increase sales after 8 months): you are not a fit.

Tempted to try your luck to see if you can ‘game’ the system? Well, no matter how you approach me (by filling up an application form, reaching out directly, or even somehow getting recommended by a current client)…in the end…if you are not a fit, it’ll come out at some point.

Ponder this: Wouldn’t you rather  spend all those hours finding someone who is a better fit for you rather than wait for the day that I’ll say: ‘Sorry…I wouldn’t be able to help you’?

Last Update: 01 January 2017


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Comments: You’ll have to reach out to me via Google+ (click on the hangout button), Youtube (when you’re logged in, and on this page, a ‘message’ button would pop up), or Tumblr (visit any one of my pages, and there would be a button that would make a new window pop-up for you to send me a message) to let me know that you are keen on posting a comment. At the moment, WordPress has this weird comment system that uses cookies from other sites, so until they fix it that only cookies come from within the domain…I am unable to view new comments when they come in.

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The Best Way To Reach Me

As I was having a quick look and update on ‘My Cheeky FAQ’ I realised that it might help if there was a specific entry (and I can’t wait to hear from you if this post indeed helped!) that helps you know how to best send me a message.

 

  • Tumblr – I am on there at least once a fortnight (unless intentionally focusing on completing something and my fan tendencies need to be ‘on hold’ because they are a hindrance rather than a compliment!)
  • YouTube – Though sometimes notifications cross over with Google+ — I still find it a handy playform to send (and receive!) private messages.
  • Google+ – apparently there’s a way to send me messages even if I am not ‘online’ (I’ll get your notifications and that would prompt me to check my messages)
  • Form – This comes in handy if you are on a device that you avoid using to log-in to your various social media accounts. Even if you don’t put your email address, as long as you give me your Tumblr / YouTube / Google+ handle, and I can chase you up there.

 

 

What you’ll need in your message:

  • your email address!
  • How I can help you. (Really. Tell me! Don’t worry about sounding all ‘sales-ey’. Because the sooner I find out how I can add value to you, the sooner I am able to generate ideas! It’s as easy as completing this statement: ‘Leigh, I want _____ to happen. Can you help?’ If there are multiple items, take some time to consider what is most important for you to achieve. Whether it be finding someone who is equally smitten by BrainDead, or needing creative juice to improve your interactions with people you serve.)
  • If you have references (such as my tweet or a post), it would help a LOT if you include it too!

 

 

 

 


Did this post spark something that you’d like to talk about more? Go for it! Send me a quick note so I can learn about your bumpy (yet exciting!) adventures.

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First time visiting? It’ll be great if you head here after reading. 🙂

 

Comments: You’ll have to reach out to me via Google+ (click on the hangout button), Youtube (when you’re logged in, and on this page, a ‘message’ button would pop up), or Tumblr (visit any one of my pages, and there would be a button that would make a new window pop-up for you to send me a message) to let me know that you are keen on posting a comment. At the moment, WordPress has this weird comment system that uses cookies from other sites, so until they fix it that only cookies come from within the domain…I am unable to view new comments when they come in.

Thinking Music

Somehow I am able to get a lot of thinking done while listening to Jack Johnson Albums.

 

How’d I go about my discovery? I was letting the car idle while parked so I could do my monthly running the warm then cold A/C for approximately 10-15 minutes each cycle. I noticed that as I let my thoughts run free…I kept getting ideas to progress projects I was working on (plus ideas for new projects!). I then looked at what was playing then realised I was listening to one of Jack’s album (It might have been ‘Bushfire Fairytales’)

 

Probably not good for ‘driving music’ for me. 🙂

 

After having that revelation, I decided to make a similar scale for music:

  • Music ImmersionJose Gonzales: Veneer (I first found out about him when he did the score for ‘The Secret Life of Walter Mitty’ — I was mesmerised by the end credits song probably because not only did it ‘feel’ and ‘sound’ like it was an extension of the film…the lyrics also made me feel so optimistic about the next hour, day, month, and years…).
  • Idea Generation Music – Will have to do some testing, so far Jack Johnson’s albums fit here.
  • Repetitive Tasks – I mix reviewing Deezer’s 40 million tracks (in the process of setting up a mailing list for this project — so you can easily sign up for updates!), to find tracks that I’d be keen to add to my ‘Music Immersion list’
  • Conversation Background – just something to cancel out the sound so there is less chance of being overheard by others. Somehow a mix of Electronic Dance Music and Songs with Motivational Lyrics fit here.
  • Focus – Quiet

 

 

What I found what works best, is if my attention ends up wandering — I add something to do (so the tasks gets varied in a way), so one way I ‘fill’ those moments is to have a Deezer mix playing (which I sift through, finding which ones that would get reviewed later, and others to flag so it doesn’t show up in that particular mix again!)

 

 

What about ‘driving music’ you ask? Oh I still am working on that one! Because it has to be something that forces me to be always looking out on the road. My rule is that even if something comes on that don’t like listening to, I’d wait until I was at the lights before changing the track or folder (or parked if I needed to switch CDs or fiddle with an externally connected audio device).

 

Have you found some of the albums that makes you more productive?

 

 

 


Did this post spark something that you’d like to talk about more? Go for it! Send me a quick note so I can learn about your bumpy (yet exciting!) adventures.

Wait…

Was it was an action!?

Better do that first before sending me that note!

First time visiting? It’ll be great if you head here after reading. 🙂

 

Comments: You’ll have to reach out to me via Google+ (click on the hangout button), Youtube (when you’re logged in, and on this page, a ‘message’ button would pop up), or Tumblr (visit any one of my pages, and there would be a button that would make a new window pop-up for you to send me a message) to let me know that you are keen on posting a comment. At the moment, WordPress has this weird comment system that uses cookies from other sites, so until they fix it that only cookies come from within the domain…I am unable to view new comments when they come in.

 

Trust Experiments

As I was watching Joel Peterson’s talk, I was hit with an idea on how to apply incrementally trusting someone (100 times in little ways).

 

Since I’ve already accepted that sometimes it matters little what I say, and more on that initial connection with the person — I’m going to approach the experiment similarly. Instead of focusing more on fine-tuning (which I probably will…a bit) the right thing to say, It’ll be more on focusing on giving opportunities for the other person to communicate back: ‘I like interacting with you…let’s talk more!’

 

Experiment #1: I leave some items, and ask if the person would be open to watch it (letting them know I’d be back in 10 minutes). The items would be stuff that I am okay giving away (and would not feel gutted in case they get lost). Also, these items must have some value to me (books or films I like). It’s a bit like saying (in action form): ‘Hey, I’d like to take this risk and just trust you. What do you think?’

 

Also…in case I do hand over the items to a curious person — I’m also going to make sure I mention: ‘Oh…if you’d like something to read while waiting, there is one book there that you can check out!’

 

In respect to security, I will ensure that all the items are view-able by the person. So, if the items are in a bag, the bag has to be see-through.

 

The approach is also inspired by Scott Adams (he leans towards Systems rather than goals). Some possible results of the experiment:

  • I find another kindred spirit (bestie for life!)
  • We get talking and that person is actually looking for someone to help grow one of their brands (new client!)
  • An opportunity to introduce them to some brands I like.
  • I learn more about how different people trust, which would in turn help me advise current clients.

 

I’m planning to do more of these experiments in the future as ideas come up! If you’re thinking there might be an opportunity for me to do this too (I think you are right!)

 

 

Do you have some memorable (or even no so?) experiences on how you were able to trust someone in your circle by increments?

 

 

 


Did this post spark something that you’d like to talk about more? Go for it! Send me a quick note so I can learn about your bumpy (yet exciting!) adventures.

Wait…

Was it was an action!?

Better do that first before sending me that note!

First time visiting? It’ll be great if you head here after reading. 🙂

 

Comments: You’ll have to reach out to me via Google+ (click on the hangout button), Youtube (when you’re logged in, and on this page, a ‘message’ button would pop up), or Tumblr (visit any one of my pages, and there would be a button that would make a new window pop-up for you to send me a message) to let me know that you are keen on posting a comment. At the moment, WordPress has this weird comment system that uses cookies from other sites, so until they fix it that only cookies come from within the domain…I am unable to view new comments when they come in.