I’m a firm believer that assumptions can be dangerous.
Particularly, assuming someone is interested in what you are offering (ideas, services, products). You wouldn’t do it to your friend, so why do it to someone else?
Though I hadn’t been always awesome in this area, I can proudly say, that each end every time (even the painful ones!), I have learned how to improve my approaches (both offline and online).
I think that constant learning mindset (reviewing what has happened and finding ways how to improve) has paid off a lot, and helped me avoid the ignore bin when reaching out to ‘Marketing Over Coffee‘ when suggesting a guest.
I received a reply from one of the hosts (John Wall) saying that he appreciated me asking (which is a different approach from the majority of pitches they get). And similar to what Simon Sinek shared about approaching ‘asks’ (ask first then catch-up…or add additional information).
The upside of asking first is you’ll likely get more information before your pitch! When I received John’s response, it included the kind of guests they’d be keen to have and the kind of guests that aren’t a fit.
- Yes, I did get John’s blessing to share this entry. 🙂
- If you’d like me to send you the structure of the email I sent John, just reach out to me directly.
- Like me to keep you in mind when I pitch to contacts? Okay. As long as you’ve done your research. Pitch me! 😀
Did this post spark something that you’d like to talk about more? Go for it! Send me a quick note so I can learn about your bumpy (yet exciting!) adventures.
Was it was an action!?
Better do that first before sending me that note!
First time visiting? It’ll be great if you head here after reading. 🙂